Neighbourhood convenience stores are the backbone of FMCG sales in many emerging markets. Yet, FMCG manufacturers and large distributors often struggle to reach these micro-retailers, as they operate outside formal financial and retail structures.
TRANSFORM supported Boost with piloting its digital ordering platform in Kenya and Senegal, unlocking new growth opportunities for micro-retailers, distributors and FMCG manufacturers. Download our insight paper to learn how Boost is scaling digital solutions for micro-retailers.
Watch the video to see how they're doing so!