Logo
  • About TRANSFORM
    • Where we work
    • Our network
    • Partners
    • Enterprises
  • INSIGHTS & LEARNINGS
  • News
  • Impact stories
  • Join us
    • Social Enterprises
    • Professionals
    • Corporates
    • Accelerators


  • About TRANSFORM
    • Where we work
    • Our network
    • Partners
    • Enterprises
  • INSIGHTS & LEARNINGS
  • News
  • Impact stories
  • Join us
    • Social Enterprises
    • Professionals
    • Corporates
    • Accelerators

Future of Work: In Images – Maurine

Published on: 19/02/2024

MEET MAURINE

Growth means many things to Kisumu-based agronomist Maurine. There’s skillfully nurturing the growth of her seedlings, and then there’s diligently growing her sales. Both are crucial.

Earlier in her career, Maurine had focused solely on grafting, weeding, pruning, and potting. Now, having built her own business and trained her colleague Millicent as a nursery assistant, she can focus on operations, inventory diversification and innovation, and providing personalised service to her clients.

“In Kenya, formal employment opportunities have worsened. If all else fails, my son Gift will be equipped for success in this field.”

Maurine

Despite the challenges posed by sourcing supplies from over 300km away and servicing clients across the region, Maurine remains determined to grow her business for better economic sustainability. She envisions passing down her skillset and business to her son, recognising the diminishing formal employment opportunities in Kenya. She aspires to establish more branches in the future and contribute to the economic empowerment of her larger family and community.

Maurine-1-scaled
Maurine Akeyo, an agronomist based in Kisumu attends to seedlings at her nursery with Millicent Achieng’.
Maurine-2-scaled
Maurine has trained Millicent Achieng’ as a nursery assistant to help with caring for seedlings, grafting, weeding, pruning, potting, inventory and sales
Maurine-3-scaled
Previous employees majored on supply of seedlings, but Maurine is glad having her own practice she can impact her Agronomy skills without limitations.
Maurine-4-scaled
Maurine grafts some seedlings by attaching scions to the root system of another plant to allow for hybrid trees with more desirable traits from two different plants.
Maurine-5-scaled
Maurine Akeyo, an agronomist visits her clients to check up the fruir tree seedlings as wellas advice on attending to them.
Maurine-6-scaled
Maurine Akeyo,engages her client, Professor Jacob Midiwo from neighbouring Siaya county on the progress of fruit trees planted a month earlier.
Maurine-7-scaled
“In Kenya, formal emloyment opporrtunities have worsened. If all else fails, my son Gift will be equipped for in this field”
Maurine-8-scaled
Maurine seeks to perfect her craft for economic sustainability so that she can transfer this skillset to her offspring, larger family and the community. She sees a future where she shall open more branches.

The importance of the informal economy in Kenya cannot be overstated; it accounts for 24% of Kenya’s GDP and also employs five times more workers than the formal economy. 

TRANSFORM has been working to understand the current realities and future possibilities for the millions of entrepreneurial Kenyans who hustle to sustain livelihoods across the informal economy (read more about the context of the work here).

Brink, Procol Africa, Busara, Laterite, Ideas Unplugged, and TRANSFORM have collaborated throughout to deliver this work, alongside hundreds of ecosystem actors and informal economy entrepreneurs. 

These blogs offer an insight into the lives of some informal workers we spoke to over the course of the project, told through images.

BBweb_Escuela02-403x508

Join the community

Access the TRANSFORM Support Hub to learn, connect, and grow with changemakers from around the world.

Find out more

Share this article

  • default Blog

Related impact stories

  • Supporting mothers through the pandemic
    Mother & baby
    Mother & babyActive
    Supporting mothers through the pandemic
    Bliss Group is pivoting to support mums and babies during the COVID-19 pandemic.
    • default
  • The shared rewards of skills-based volunteering to support impact enterprises – stories from Sukky Agbomeji and Kevork Arslanian at EY
    Taka-Taka-Ni-Mali-–-Kenya_DSC08173-350x200
    The shared rewards of skills-based volunteering to support impact enterprises – stories from Sukky Agbomeji and Kevork Arslanian at EY
    • Icon-Waste-Free-World-colour-30x30Waste-Free World
    • Water, Sanitation and Hygiene
  • Transforming health through digital innovation
    image-350x200
    Transforming health through digital innovation
    • Icon-Digital-health-colour-508x508-1-30x30-1Digital Health
View All Impact Stories
Back To Top
  • Terms and conditions
  • Cookie notice
  • Privacy notice
  • Contact us
  • Sitemap
  • Community Guidelines
Copyright © 2025. All Rights Reserved

TRANSFORM directly to your inbox

Be the first to hear the latest news, practical tools and insights from TRANSFORM with our newsletter.

Sign up to our newsletter